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Sen J Siddal

Sen J Siddal is a fashion brand that designs and distributes women’s shoes. Founded by Jitka P., its co-founder and Creative Director, the brand has operated an international online boutique from Hong Kong since 2018.

 

The shoes crafted at the SenJSiddal atelier studio are brought to life in Italy, thanks to the skillful collaboration with local craftsmen. In addition, a selection of shoes is created in partnership with Indian artisans, who are renowned for their expertise in hand embroidery using beads, crystals, and yarns such as tilla or dabka. This collaboration reflects the designer’s deep admiration for the Orient, its bright colors, rich culture and art. All these aspects are vividly captured in the design of their shoes.

 

Sen J Siddal is set to expand its product range. The brand aims to launch a line of accessories, such as handbags and jewelry, that are thoughtfully designed to complement its shoe collection. For additional details, the designer’s biography provides more insights.

Biography

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